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Vice President, Sales and Marketing in Support Office - Ontario at Revera Inc

Company: Revera Inc.
Location: Ontario
Posted on: February 22, 2021

Job Description:

Vice President, Sales and Marketing in Support Office - Ontario at Revera Inc Revera is a leading provider of seniors' accommodation, care and services; built on a more than 50-year history of helping seniors live life to the fullest. We reward excellence and provide exciting opportunities to contribute, grow and advance. Whether you're looking for full-time or part-time employment, a student placement, or a volunteer position, Revera offers many rewarding opportunities. Explore what we have to offer and see how you can succeed Mission:
Reporting to the Senior Vice President, Retirement, the Vice President, Sales Strategy & Marketing is considered the "sales champion", responsible for building the sales culture and is the functional leader for all sales personnel across the organization. S/he will be responsible for the development and motivation of a "best in class" Revera sales force and participates in setting rates as well as annual revenue and occupancy goals. The Vice President, Sales Strategy & Marketing takes joint ownership for achieving the annual revenue, REVPAS and occupancy goals.
Key Outcomes:

  • Human Capital
  • Employee Engagement
  • Employee Retention
  • Utilization of Staff
  • Customer Satisfaction (Resident, internal/external clients):
  • Internal Department Satisfaction
  • Internal Business /Clinical Processes & Outcomes:
  • REVPAS/NOI
  • Budget Adherence
  • Individual Decision Rights:
  • Hiring, supervision and performance
  • Performance Mgt
  • Sales Strategy
  • Role Profile Approved by: Date:
  • Training and Development
  • Sales Policy and Procedure
  • Site and Regional S&M Plans
  • Shared Decision Rights:
  • Budget Process
  • Key budget metrics (occupancy, conversion, tours)
  • National Marketing Plans
  • Internal: SC's, ED's, RDO's, VPO's Key Responsibilities:
    • To develop and execute annual sales strategies, action plans and budgets;
    • To develop and execute corporate & local marketing budgets
    • To enhance and manage Revera sales standards and operating procedures;
    • To oversee and drive the development and execution of the regional sales and marketing/segmentation plans;
    • To support and partner with the Vice President, Sales & Operations
    • To support and coach the Regional Directors of Sales and Marketing;
    • To enhance and evolve the Revera Sales Training program;
    • To provide in-field sales support and coaching to Executive Directors and Sales Consultants;
    • To lead the ongoing assessment and enhancement of required sales tools
    • To review, refine and communicate sales reporting against budget;
    • To manage the annual sales recognition, incentive and bonus plans;
    • To lead, champion and present sales strategy and content as required;
    • To oversee the SLA team and drive the Trusted Advisor Experience
    • To oversee the Marketing team to maximize brand awareness, lead generation and sales conversion
    • To improve industry and community relations as a Revera ambassador;
    • To identify needs, troubleshoot and provide residence support to exceed sales occupancy plan;
    • Uphold and promote the organization's values and philosophy relating particularly to ethics, morality, and integrity as set out in Revera's Code of Conduct;
      Required Education, Credentials and Experience:
      • Bachelor's degree (or equivalent) in business, marketing or a related field;
      • MBA is considered an asset;
      • Experience in strategic planning and execution;
      • Experience in negotiating and change management;
      • Knowledge of structuring sales quota goals and revenue /REVPAS expectations;
      • Ability to travel as required;
      • Ability to lead by example;
      • Experience in sales & marketing strategies and plans;
      • Demonstrable focus on results
      • Strong leadership and problem-solving skills; experience managing/supporting a large team
      • Excellent interpersonal and people management skills; strong communicator and presenter
      • Accountability: Takes ownership and holds self and others accountable to deliver high quality, timely and cost effective results.
      • Business Acumen: Understands financial and operational aspects and implications that are essential to achieve superior business results.
      • Coaching & Developing Talent: Building capability of self, individuals and teams by engaging in feedback, coaching, learning and development. Building capability of self, individuals and teams by engaging in feedback, coaching, learning and development.
      • Customer Focus: Keeping the customer in mind to deliver the highest possible quality of care, service and choices.
      • Execution Excellence: Optimizes available resources and pursues implementation to consistently achieve exceptional outcomes.
      • Innovative Thinking: Identifies, develops and implements new and innovative solutions to enhance opportunity, efficiency and quality.
      • Teamwork and Collaboration: Inspires and fosters a team environment and works collaboratively to achieve business goals and objectives. . Revera is committed to ensuring that all employment practices are inclusive. As an organization we are committed to providing and arranging accommodation for candidates upon request. Please Note: If you are a current employee of Revera and have Employee Self Service (ESS) on Workday, please apply to this job via the Workday application.

Keywords: Revera Inc., Ontario , Vice President, Sales and Marketing in Support Office - Ontario at Revera Inc, Sales , Ontario, California

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