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Director of Digital Marketing

Company: Mission Regional Medical center
Location: Ontario
Posted on: May 3, 2021

Job Description:

Overview

  • This position is not remote*

Responsibilities

The Director of Digital Marketing will design and lead online marketing programs and drive the digital marketing and social media strategy in partnership with hospital marketing leaders, patient experience leaders and the VP of Marketing and Communications. This leader will drive concept development, supervise implementation, and manage program testing-with the ultimate goal of establishing an effective digital marketing program, improving revenue and enhancing the reputation for Prime Healthcare and its member hospitals. The Digital Marketing Director understands the importance of creating an enhanced patient experience through digital engagement.

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Qualifications

Bachelor's degree required in related field. Master's Degree a plus. At least five years of Corporate healthcare experience required and must possess knowledge of healthcare trends. Knowledge and experience in hospital marketing, operations and strategy. Data-driven, digital-savvy expert who thrives in a fast-paced, collaborative, high-performance environment Strong communication and leadership skills required. Video and video editing experience a plus. Critical thinking skills required. Must be autonomous and self-driven. Must be able to work well independently and with others. Must possess a data driven and analytical mindset.

We are an Equal Opportunity/ Affirmative Action Employer and do not discriminate against applicants due to veteran status, disability, race, gender, gender identity, sexual orientation or other protected characteristics. If you need special accommodation for the application process, please contact Human Resources. EEO is the Law: https://www.eeoc.gov/sites/default/files/migrated_files/employers/poster_screen_reader_optimized.pdf

Keywords: Mission Regional Medical center, Ontario , Director of Digital Marketing, Other , Ontario, California

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