Marketing Director

Company: 7 Daze
Location: Ontario
Posted on: May 10, 2022

Job Description:

7 Daze is seeking a creative director to join our team Founded in 2013, 7 Daze--- pioneered the way in the alternative space. Today, 7 Daze's products are sold in over 100 countries worldwide. 7 Daze is headquartered in Ontario California equipped with a state of the art manufacturing facility and modern office space, reflecting our innovative drive of becoming the dominant leader in the alternative space. Duties and expectations Participate in the development of branding and corporate identity initiatives Develop and implement marketing plans, including promotional calendars and programs, new product introductions and other marketing projects Develop and manage marketing budgets Develop sales forecasting and product branding plans Establish and grow a target market share Monitor costs and budgets Conduct customer, brand and product research initiatives Offer expert advice to develop innovative advertising, public relations, social media and events Negotiate with media partners to guarantee advantageous contracts Work with new business development team and sales teams on brand initiatives Manage agency providers, consultants, freelancers and other suppliers, including contract negotiation and management Demonstrate excellent communication and interpersonal skills Supervise a marketing team, including hiring, training, workloads, schedules and deadlines Oversee the operation of a company---s website or email marketing program and provide analytics reviews Collaborate with the business team to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing products, internally and externally Oversee and grow the marketing department, consistently identifying revenue opportunities within our established client base and managing consistent growth by securing new accounts Identify short-term and long-term scheduling, budget, and resource needs, including the development and management of an annual marketing budget, profit/loss projections, expenditure spending, and other financial considerations Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and consumer trends in order to translate results into actionable insights for marketing team Daily and Monthly Responsibilities Lead the development of our marketing plans working closely with clients, management, creative and content teams, and distribution partners, to create an effective and efficient marketing strategy focused on growing audiences for our products and services Spearhead the strategic and tactical execution of marketing campaigns, including design of test/control segmentation, implementation of tests, tracking, results reporting, analysis, and recommendations Manage conception, development, and implementation of marketing plan and strategies, product concepts, and promotional programs to drive interest and sales Hold regular meetings with account managers to review pipeline, resolve challenges, and present possible solutions, and provide ongoing training to ensure team consistently performs above standard Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis Skills and Qualifications Bachelor---s degree in marketing, advertising, or communications Successful track record in senior marketing roles and creating marketing campaigns Excellent leadership, communication, and decision-making skills Experience with digital and print marketing, content marketing, and social media marketing Proven ability to plan and manage budgets 5 years minimum experience in marketing Preferred Qualifications Degree in advertising, marketing, or design Proficiency with HTML, content management systems, and design software including adobe creative cloud, 3d softwares, and animation Established portfolio of media and PR contacts Desire to grow professionally with ongoing education What our company offers: Paid Time Off (PTO) Medical/Dental/Vision coverage 401(k) matching 9 holidays

Keywords: 7 Daze, Ontario , Marketing Director, Advertising , Ontario, California