Marketing Communications Specialist / Sp cialiste du marketing et des communications

Company: PIJAC Canada
Location: Ontario
Posted on: October 14, 2020

Job Description:

Do you love pets? PIJAC Canada may be the place for you. The Pet Industry Joint Advisory Council of Canada (PIJAC Canada) provides leadership and communication between all sectors of the pet industry. Our goal is to give over 1,400 member businesses the tools and support they need to be a successful and responsible pet business. We provide critical resources, training and growth opportunities to help their business thrive, and in turn, positively impact the lives of pets. The welfare of animals is at our core and drives our efforts as an organization. We believe that animal welfare is everyone s business from pe professionals to media, government and the public. Specific Duties * Promote the activities and services of the association * Assists the Director of Communications in the development and implementation of the association s communication plan and marketing strategy. * Assists the Director of Communications in the development of all association communication materials; print and digital * Copy writing for promotional materials, blog posts and articles * Creates social media posts and images for association events, news and activities. * Develop new revenue and marketing strategies for PIJAC Canada * Creates visual branding tools to help ensure branding efficacy * Coordinates flow of content from association to digital platforms. * Coordinates online social media feedback and conversations. * Tracks all social media traffic and generate reports * Works with association staff to identify opportunities to utilize social media to promote products and events. * Remains flexible to complete other tasks that may be assigned from time to time by the President and CEO. * Potential travel to association events Minimum Qualifications, Competencies, Skills, Education, and Traits: * Experience with association work a plus, but not critical. * Diploma in Communications, Public Relations, Marketing or equivalent experience * Excellent written and verbal skills in both English and French (required) * Ability to confidently translate an asset * Strong organization skills, communication skills, and customer service attitude. * A professional approach to the position and a team player in the workplace. * A strong sense of curiosity about the association initiatives. * Active accounts on social media platforms required. * Working knowledge of Adobe Creative Suite and Microsoft office. * Video production and editing considered an asset. * Experience with google analytics a plus. * A deep enthusiasm for shareable content development. Continuously learning proposing new ideas and better our social reach and engagement. Bring new technology/strategic opportunities to the association for consideration. PIJAC Canada offers great benefits, including a comprehensive benefit package which covers medical and dental care and a pension plan, all paid for by the association. We believe that a work-life balance is a major component in a healthy work environment. Our pet friendly workspace also creates an uplifting work atmosphere that makes you excited to come into work every day. Remote or partially remote work available due to COVID-19 Please provide a cover letter, resume, samples of campaigns and/or projects that represent your skills as well as your salary expectations. Application deadline: Friday October 16, 2020 Send to: Lori-Anne Thibault, Communications Manager: lori- Aimez-vous les animaux de compagnie? PIJAC Canada pourrait tre l endroi pour vous! Le Conseil consultatif mixte de l industrie des animaux de compagnie du Canada (PIJAC Canada) assure le leadership et la communication entre tous les secteurs de l industrie des animaux de compagnie. Notre objectif est de donner plus de 1 400 entreprises membres les outils et le soutient dont elles ont besoin pour tre une entreprise prosp re et responsable pour animaux de compagnie. Nous offrons des ressources essentielles, de la formation et des possibilit s de croissance pour aider leur entreprise prosp rer, et son tour, un impact positif sur la vi animaux de compagnie. Le bien- tre des animaux est au c ur de nos efforts tant qu organisation. Nous croyons que le bien- tre animal est l af de tous, des professionnels des animaux de compagnie aux m dias, aux gouvernements et au public. Fonctions * Promouvoir les activit s et les services de l association * Assister la Directrice des communications dans l laboration et la mise en uvre du plan de communication et de la strat gie marketing l association * Assister la Directrice des communications dans l laboration de to les documents de communication de l association, imprim et num * R daction du mat riel promotionnel, et des articles * Cr er les publications pour m dias sociaux et les images pour les v nements, les nouvelles et les activit s de l association * laborer de nouvelles strat gies de revenus et de marketing pour PIJ Canada * Cr er des outils visuels pour assurer l efficacit de l im marque * Coordonne le flux de contenu de l association aux plateformes num riques * Coordonne les commentaires et les conversations en ligne sur les m dias sociaux * Surveille le trafic des m dias sociaux et g n re des rapports * Travaille avec le personnel de l association pour identifier les occasions d utiliser les m dias sociaux pour promouvoir des produi et des v nements * Demeure flexible pour accomplir d autres t ches qui peuvent tr assign es de temps autre par la Pr sidente-Directrice g n * Voyagement potentiel des v nements de l association Qualifications, comp tences, ducation et traits : * Exp rience de travail dans une association but non lucratif un ato mais pas essentiel * Dipl me en communications, relations publiques, marketing ou exp rie quivalente * Excellentes comp tences crites et verbales en anglais et en fran (requis) * Capacit traduire en toute confiance un atout * De solides comp tences en mati re d organisation, de communicat et une attitude de service la client le * Une approche professionnelle du poste et un joueur d quipe au lie travail * Un fort sentiment de curiosit l gard des initiatives de l association * Comptes actifs sur les plateformes de m dias sociaux requis * Connaissances de travail de la suite Adobe et de Microsoft Office * La production et l dition de vid o est consid r e comme atout * Exp rience avec Google Analytics un atout * Un profond enthousiasme pour le d veloppement de contenu partageable. Apprentissage continu proposer de nouvelles id es et am liore notre port e sociale et notre engagement. Apporter de nouvelles technologies/opportunit s l association. PIJAC Canada offers great benefits, including a comprehensive benefit package which covers medical and dental care and a pension plan, all paid for by the association. We believe that a work-life balance is a major component in a healthy work environment. Our pet friendly workspace also creates an uplifting work atmosphere that makes you excited to come into work every day. Travail distance ou partiellement distance disponible gr ce la COVID-19 Veuillez fournir une lettre de pr sentation, un CV, des chantillons de campagnes et/ou de projets qui repr sentent vos comp tences ainsi que vos attentes salariales. Date limite : vendredi le 16 octobre 2020 Envoyer : Lori-Anne Thibault, Gestionnaire des communications lori- Show moreShow less

Keywords: PIJAC Canada, Ontario , Marketing Communications Specialist / Sp cialiste du marketing et des communications, Advertising , Ontario, California